Continuance Usage of Mobile Banking Services Among Small and Medium Enterprises (SMEs) in Tanzania

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dc.contributor.authorMandari, Herman
dc.contributor.authorKoloseni, Daniel Ntabagi
dc.date.accessioned2020-11-02T08:18:09Z
dc.date.available2020-11-02T08:18:09Z
dc.date.issued2020-06
dc.descriptionJournal Articleen_US
dc.description.abstractThe study examines the intention to continue using mobile banking services among SMEs in Tanzania. The study extended the ECS-IS model by adding three variables: ease-of-use, perceived trust, and attitude to address the existing challenges in continuance usage of mobile banking services. Data was collected using a self-administered questionnaire from company’s owners and managers. A total of 287 responses were used in data analysis. SEM technique was employed to evaluate the measurement and structural models. The study found that satisfaction and attitude have a direct influence on continuance usage of mobile banking among SMEs in Tanzania. Furthermore, confirmation, perceived trust, and perceived usefulness have an indirect effect on continuance usage of mobile banking services among SMEs. The study provides useful insights which could be used by mobile banking service providers to improve banking services delivered through mobile technology. Furthermore, the findings will assist scholars in understanding the antecedents which affect continuance usage of mobile banking services among SMEs.en_US
dc.identifier.urihttp://154.72.94.133:8080/xmlui/handle/123456789/157
dc.language.isoenen_US
dc.publisherInternational Journal of ICT Research in Africa and the Middle Easten_US
dc.relation.ispartofseriesVolume 9, Issue 1;
dc.subjectAttitude, Confirmation, Continuance, Mobile Banking, Perceived Trust, Satisfaction, SMEs, Tanzaniaen_US
dc.titleContinuance Usage of Mobile Banking Services Among Small and Medium Enterprises (SMEs) in Tanzaniaen_US
dc.typeArticleen_US

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